Big Kyle brings the 'Q' to you
When we helped Big Kyle BBQ get started in 2017 with brand and web design, we only dreamed it would become what it is today. They are now recognized as the official BBQ parter of the Washington Commanders, Baltimore Orioles, and Washington Spirit, with vending space in each stadium. Due to this growth, they needed to be better represented online, so we gave them an epic brand and website refresh!
CLIENT
YEARS
2025
SERVICES
Branding, Wordpress, Website design, UX design, E-commerce web design
We rolled up our sleeves on the brand and website refresh refining their brand by subtly changing the colors, adding a new bold and masculine heading font to his typography collection to better catch users' attention, and making the whole experience more modern, bold, and "in-your-face" with bigger text, interactive elements, and playful animations throughout (on top of the new imagery that really helps sell the food). The ordering process was streamlined to make it even faster and easier to order your favorite BBQ.
The finished brand and website refresh project presents a bold brand identity that stands out in a crowd of other BBQ joints, and lets folks know exactly what the company's focus is: real, authentic, smoked BBQ with friendly customer service for catering and events that can't be matched.
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