In 2017, South Riding Inn, a bar and restaurant in Loudoun County, VA, turned to us for a little help in rejuvenating their brand and expanding their sales. They were already known as a great local place to drink, but, we wanted to help highlight the great food options they offered. With an updated menu put in place by the restaurant’s new GM and executive chef, the timing was perfect for a transformation. We got to work on several social media marketing campaigns ASAP!
CLIENT
YEARS
2017 - 2019
SERVICES
Graphic design, social media marketing, food photography
We went to work on streamlining the brand’s color palette and style, and put together a few social media marketing ads highlighting their food options and the great daily food specials they have throughout the week. The majority of these ads ran on social media platforms, although some appeared in other strategic places.
Not only did the restaurant start seeing a growth of online influence, but, because of their new and more modern style, sales started increasing – particularly in the food department (over 10% year-over-year). Shown here are just some of the first ads used.