Shortly after launching, The Shed, a RVA based rental start-up, needed some ideas to help them get through COVID-19. The 1st of which: Celebration Park. A 6,000 acre escape for weddings, corporate gatherings, music events, & more. This called for an attention-grabbing & informational landing page design
CLIENT
YEAR
2020
SERVICES
Web design, UX/UI, Graphic design
Strategically, we wanted to merge The Shed’s current brand standards with something a little more ‘refined’ & sophisticated to appeal to a larger, more professional audience interested in weddings & large gatherings. We relied a lot more on blue than green to help sell the “sophistication” & professionalism. A custom script font in the logo led viewers to see it was a more serious side of The Shed.
The landing page design showcases the beauty of the landscape, makes it super easy to navigate on screens of any size, and allows folks to easily see what’s included in each package with drop-down menus. A straightforward contact section at the bottom allows folks to easily reach out for more info on this stunning event space.